Over the years, the consumption of white meat has increased (from 41% in 2005 to 53% in 2022) while the consumption of red meat has decreased (59% in 2005 to 40% in 2022), indicating a change in eating patterns: Gallup and Gilani Pakistan History Project 

Islamabad, July 21, 2022 (PPI-OT):In a Gallup and Gilani Pakistan National Survey conducted in the year 2005, a representative sample of adult men and women from across Pakistan was asked the following question, “Which meat is mostly used in your family? White meat (chicken and fish) or red meat (mutton and beef)?” In response to this question, 41% said white meat, and 59% said red meat.

Comparative Picture: This question was asked again in 2022 to allow a comparison to be made across the years. In response to this question in 2022, 53% said white meat, 40% said red meat, and 7% didn’t know or gave no response.

Trend Analysis: Over the years, the consumption of white meat has increased (from 41% in 2005 to 53% in 2022) while the consumption of red meat has decreased (59% in 2005 to 40% in 2022), indicating a change in eating patterns.

This press release has been made as part of the Gallup Pakistan History Project which aims to release historical empirical polling data to wider audiences. The objective is to sustain and encourage empirical decision-making in Pakistan.

Question: “Which meat is mostly used in your family? White meat (chicken and fish) or red meat (mutton and beef)?”

For more information, contact:
Head Office,
Gallup Pakistan
Islamabad, Pakistan
Tel: +92-51-8445080
Email: isb@gallup.com.pk, caf@gallup.com.pk
Website: www.gallup.com.pk