Clothes are the most common item that people claimed to have bought online: Gallup and Gilani Pakistan

Islamabad, June 24, 2021 (PPI-OT):According to a survey conducted by Gallup and Gilani Pakistan, 16% Pakistanis claimed to have shopped online during the past 6 months. Of these, 40% claimed to have shopped for clothes online.

A nationally representative sample of adult men and women from across the four provinces was asked the following question, “Have you done any online shopping during the past six months i.e. did you buy anything/product online?” In response to this question, 16% said ‘Yes’, 82% said ‘No’ while 2% did not know/did not respond. Those who shopped online were asked, “Please can you tell us that what was the thing that you bought online?” 41% said ‘clothes’, 9% said ‘grocery products’, 9% said ‘shoes’, 6% said ‘cosmetics’, 6% said ‘mobile’, 5% said ‘watch’, 3% said ‘bedsheet’, 2% said ‘showpiece’ while 6% did not know/did not respond.

Question: “Have you done any online shopping during the past six months i.e. did you buy anything/product online?

For more information, contact:
Head Office,
Gallup Pakistan
Islamabad, Pakistan
Tel: +92-51-8445080
Email: isb@gallup.com.pk, caf@gallup.com.pk
Website: www.gallup.com.pk