Islamabad, December 12, 2022 (PPI-OT):According to a survey conducted by Gallup and Gilani Pakistan, the preference for fresh meat amongst Pakistanis has decreased by 15% over the last 15 years.
A nationally representative sample of adult men and women from across the country was asked the following question regarding, “Usually you buy fresh meet from butchers’ shop or frozen from any store?”66% said that they buy fresh meat, 10% said they buy frozen meat while 22% said that they buy any meat.
The same question was asked in 2007, and in response 81% said that they buy fresh meat, 7% said they buy frozen meat and 12% said they buy any meat.
Trend Analysis: Over the last 15 years, the preference for fresh meat has decreased by 15% while that for frozen meat has increased by 3%.
Question: “Usually you buy fresh meet from butchers’ shop or frozen from any store?”
For more information, contact:
Head Office,
Gallup Pakistan
Islamabad, Pakistan
Tel: +92-51-8445080
Email: isb@gallup.com.pk, caf@gallup.com.pk
Website: www.gallup.com.pk