Lahore: In a notable gesture of corporate social responsibility, Honda Pakistan has taken a significant step by donating a collection of books titled “Reputation Management and Crisis Communication” to the University of Central Punjab (UCP). This contribution, part of an ongoing collaboration with UCP’s Faculty of Engineering, is aimed at enhancing students’ understanding of crisis management and its crucial role in personal and professional development.
The initiative saw the involvement of key representatives from Honda Atlas Cars (Pakistan) Limited, including Mr. Arshad Rao, Senior Manager, and Mr. Wajid Subhani, Manager of Safety, Health and Corporate Governance. These individuals not only donated the books but also presented personal copies to Dr. Muhammad Rizwan Shad, Dean of the Faculty of Engineering, and Ms. Rakshanda Kokab, Director of Libraries.
Honda, a prominent Japanese automobile manufacturer, is known for its commitment to societal welfare, particularly in education and health. Through this book donation, Honda aims to equip students with essential crisis management skills, emphasizing the importance of academic resources in fostering personal growth.
Looking ahead, Honda Pakistan and UCP plan to organize traffic safety seminars to educate young drivers on adhering to traffic regulations. This initiative aligns with their goal of achieving zero traffic collision fatalities in Pakistan by 2050. As part of these efforts, Honda Atlas Cars (Pakistan) Limited will distribute safety helmets to deserving participants, reinforcing their dedication to promoting a culture of safety.
This collaboration highlights Honda’s continuing efforts to contribute positively to society, reflecting the company’s philosophy of being a business that communities wish to see thrive.