Lahore: A recent study by Gallup Pakistan, in collaboration with the Worldwide Independent Network of Market Research (WIN), has shed light on the changing landscape of health perceptions and dietary habits in Pakistan. The survey, part of the Annual Worldviews Survey, involved a nationally representative sample of 1,000 Pakistanis and coincided with a global initiative covering 40 countries and over 35,000 individuals.
The findings provide a detailed look at how economic pressures, cultural preferences, and awareness are influencing public behavior concerning diet and well-being in Pakistan. The survey highlights the country’s position within global health and nutrition trends and shows how Pakistanis are responding to nutritional challenges in comparison to other nations.
The Annual Worldviews Survey, timed with World Nutrition Day 2025, tracks trends in health self-perception, vitamin use, and dietary habits. This comprehensive report allows for a comparative understanding of how Pakistan aligns with global patterns in health and nutrition.
Gallup Pakistan’s study is part of a broader effort by WIN, which includes over 50 independent polling and research firms worldwide, to understand the evolving dynamics of health and nutrition at a global scale. The results from Pakistan contribute to a wider dialogue on the impact of socio-economic factors on dietary practices and health awareness.