Lahore: Faculty of Management Sciences at the University of Central Punjab (UCP) recently organized a research workshop to examine how artificial intelligence is transforming the research landscape. The event brought together Business School faculty and postgraduate students to discuss the role of AI in academic and business research.

According to University of Central Punjab, the workshop featured Prof. Dr. Haslinda Abdullah from MAHSA University, Malaysia, as the guest speaker. Dr. Abdullah's session provided insights into the changing methodologies and data analysis techniques influenced by AI, as well as the broader implications for researchers in this evolving field.