LAHORE: Marketing Gala 2026 commenced with a ribbon-cutting ceremony led by Associate Dean Dr. Waseem Hassan, accompanied by organizers Ms. Izza Rehman and Ms. Asma Rafique. The event celebrated student entrepreneurship and innovation.

Dr. Hassan visited 10 student-led business kiosks. These kiosks featured ventures such as ChocoHub, Nutcracker, Modresi Bags and Accessories, Bite and Brew, Charmify, Lumar, Stardust Loop, Tripex.pk, Ramen Studio, and Mira. Each showcased creative ideas in sectors including food, décor, accessories, and travel services.

The gala also placed emphasis on non-profit initiatives aligned with Sustainable Development Goals. These projects were developed under faculty guidance and evaluated by Ms. Uzma Tahira, Ms. Faiza Khan, and Dr. Nida Zaheer.