LAHORE: The University of Engineering and Technology (UET) Lahore, in partnership with its Business Incubation Center (BIC), organized a workshop focused on "Market Research for Commercializable Projects" within the Electrical Engineering Department. The event aimed to equip participants with essential skills for market-oriented research, vital for the successful commercialization of academic innovations.

According to University of Engineering and Technology, the session was inaugurated by Prof. Dr. S. Mohsin Ali Kazmi, Director of ORIC UET Lahore. He emphasized the importance of aligning research with market needs to facilitate the commercialization process. Mr. Farhan Riaz led the workshop, providing insights into market validation strategies and outlining pathways for commercialization. The workshop attracted a range of students and researchers, underlining UET Lahore's ongoing dedication to fostering innovation and strengthening ties between academia and industry.