Lahore: In a significant development for Pakistan cricket, the Pakistan Cricket Board (PCB) has announced the launch of “PCB LIVE,” a digital streaming platform aimed at enhancing the fan experience. The service, now available in the United Kingdom, allows fans to register at https://live.pcb.com.pk/ and start streaming matches, beginning with the Pakistan-South Africa series on October 12, 2025.
The PCB’s move into the digital space marks its first direct-to-consumer streaming service. The platform offers live coverage and on-demand access to archival footage of historic matches. In addition to international games, such as the upcoming tri-nation series between Pakistan, Afghanistan, and Sri Lanka, PCB LIVE will broadcast select domestic tournaments and provide a comprehensive archive of memorable games and highlights.
The new service aims to offer fans unprecedented access to Pakistan cricket with exclusive content, including behind-the-scenes footage, player interviews, documentaries, and training sessions. A mobile application for UK fans is set to launch in the last week of October, allowing users to download “PCB Live” on their mobile devices.
PCB Chairman Mohsin Naqvi described the launch as a milestone for Pakistan cricket. He emphasized the board’s commitment to innovation and ensuring fans worldwide can stay connected to the game. While the service is starting in the UK, plans are in place to expand its reach to other regions, bringing both historical and live cricket action to the global fanbase.